Content marketing according to the Content Marketing Institute is “a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.” It may sound complicated but it’s pretty simple. You as the... Read more

Where to Position your Brand? Hot

Know How September 17, 2017 0

A Brand Positioning Guide You have an identity. Do you believe that? Well of course, you’ve gone through a lot to realize and fully live by your true identity. From childhood to adolescence you have transitioned from giving no care about the world and how the society will perceive... Read more